Position Overview

We are looking for a creative and analytical Marketing Manager to join our team! In this role, you will be responsible for end-to-end digital marketing activities, including SEO optimization, paid ads performance monitoring (Google Ads, Facebook Ads, and other social media), and content creation. You will play a key role in driving brand awareness, increasing online reservations/deliveries, and engaging with our food-loving audience. This role is ideal for fresh graduates with prior internship experience or personal projects such as blogs or social media content.

Responsibilities

• Optimize website content and restaurant listings to improve organic search visibility and attract more customers.
• Plan, execute, and optimize online ad campaigns (Google Ads, Facebook/Instagram Ads, TikTok Ads) to drive foot traffic and online orders.
• Produce engaging food-related content, including short-form videos, social media posts, and ad creatives.
• Develop and schedule content, engage with followers, and grow the restaurant's online presence.
• Monitor ad performance, analyze key metrics, and suggest improvements for better ROI.
• Identify and collaborate with food influencers and bloggers to boost brand visibility.
• Stay updated with industry trends, new marketing strategies, and competitors’ activities.

Requirements

• Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
• Fresh graduates with internship experience in digital marketing or personal projects are preferred (e.g., food blog, social media content creation)
• Fluent in English, both written and spoken
• Creativity in producing engaging food-related content and marketing campaigns.
• Knowledge of SEO, Google Ads, Facebook/Instagram Ads, and TikTok marketing.
• Strong video editing and graphic design skills.
• Analytical mindset with the ability to track and optimize campaign performance.
• Passion for the F&B industry, food trends, and digital marketing.